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Selling a salesman, who will buy?

 A sales job is not for everyone. Yes, we all sell, we sell our ideas, broccoli over French fries to our kids and even ourselves in dating and interviews. Smaller value sales are the culprit that tarnished the profession of sales because anyone with no experience, education, or sales background could take a shot at it, especially if they are extroverts. Buyers in such scenarios oblige and regret, or reason with their dissonance. ‘It is just a 60$ item, I deserve it’. They can also convince themselves they have done a favor to that poor sales lady who sounded very desperate. Sometimes it is convenient to buy from a salesperson since he is at your service stating each and every specification like a courtier, serving you with information and advice promptly so you don’t have to waste your time searching and for what? For a 20$ dollars difference in price somewhere else? You might justify with yourself.   Yet, indeed, the reasons why people choose to fall for low-value s...

Circular transition will always be secondary when the survival of the firm in a linear market is primary.

  What I have gleaned from the CE literature and practitioner content over the last couple of years. The biggest barrier to CE implementation is that companies have immediate tasks that are very important to immediate life concerns. I also read that the ideal CE situation becomes secondary when survival is primary. One example: A company that is worried about the next balance sheet and its responsibilities to its shareholders. Also, the competition and "life" that prevents the company from stopping to address CE's triple bottom line concerns.   If CE principles do not provide more recognition and a competitive position, then CE is not a priority or a direct concern to most companies that are always in a competitive race. Managers tend to do small activities like eco-efficiency to keep the CSR tab on their website updated with some sustainable activities. Similar findings were found in the CE literature on the lack of collaboration from consumers. Consumers are busy and co...